Culture
The Labubu Craze: What It Is and Why Kids Love It
The Labubu Craze Among Children: What Parents Need to Know About This Viral Toy Trend
If you’ve noticed plush monsters on backpacks lately, you’re not alone—they represent the growing Labubu Craze Among Children everywhere today.
These mysterious toys with mischievous grins have taken over playgrounds, social feeds, and even luxury fashion accessories this season.
Kids love them, teens flaunt them, and even celebrities decorate their designer bags with these oddly adorable creatures called Labubus.
Let’s explore the Labubu Craze Among Children, where it came from, why kids love it, and if you should join too.
What Exactly Is a Labubu Toy?
Labubus are collectible plush monster toys created by artist Kasing Lung, designed to look playful, mysterious, and slightly creepy too.
They come in blind boxes, so kids don’t know which Labubu they’ll get until they open the packaging with excitement.
This element of surprise turns Labubu collecting into an addictive, thrilling hobby shared among kids, teens, and even stylish adults today.
TikTok, Instagram, and YouTube have further fueled the Labubu Craze Among Children, helping them trend even faster than older toy fads.
Unlike typical cute toys, Labubus are quirky and weird enough to grab attention and earn cool points among social media audiences.
Why the Labubu Craze Among Children Keeps Growing Fast
Trends that combine mystery, cuteness, and collectibility tend to stick, and Labubus hit every mark that excites today’s younger generation.
Kids are no longer satisfied with generic plush toys—they crave characters that help them stand out from their friends and classmates.
Labubus offer exactly that: a chance to express individuality through a toy that also signals online trend-awareness and social clout.
Kids often use Labubus to personalize their bags, align with aesthetic trends, and engage with their online or school communities together.
Additionally, the popularity among influencers, such as Blackpink’s Lisa, helped make Labubu a global icon among Gen Z and Gen Alpha.
These toys fit right into “aesthetic identity” trends, where kids use accessories to signal style, personality, or mood each day.
Where Can You Buy Labubus Today?
Parents can purchase Labubus through Pop Mart, either in-store or online, but they often sell out just minutes after restocking.
The official Amazon Pop Mart store carries some models, while resale platforms like StockX or eBay have limited options—often at higher prices.
Be careful, though—fakes (called “Lafufus”) have flooded the market, making it essential to purchase Labubus from trusted, verified sellers only.
Should Parents Buy Into the Labubu Craze?
Prices vary, but standard Labubu toys cost around $25–30 per box, with resale prices skyrocketing after drops or limited releases sell out.
If your child genuinely loves collecting or styling these toys, it could be a fun way to support creative personal expression safely.
However, parents should set spending limits and talk to their kids about marketing trends and managing FOMO before every new Labubu drop.
Labubus may be popular, but they’re not essential—encourage your child to value meaning, not just the moment, when following trends.
Stylist Julie Matos says, “Buy into the meaning, not just the moment. Wear the trend; don’t let the trend wear you.”
Why Labubu Appeals to Modern Youth Culture
Kids these days crave more than simple toys—they want objects that reflect personality, humor, and uniqueness across their social identities.
Labubus fit TikTok’s “-core” aesthetics, including weirdcore, kidcore, and normcore, making them the perfect collectible for niche subcultures online.
Their mix of spooky and sweet appeals to children’s sense of rebellion, humor, and self-expression all wrapped into one small plush package.
Unlike Beanie Babies or Furbys, Labubus belong to a digital age where identity is shaped by visuals, collectibles, and social sharing.
They’ve become flex items—especially when hanging off high-end bags—giving children and teens a trendy, shareable way to join a community.
Labubu isn’t just a toy—it’s a cultural marker, making its impact on schoolyards, social media, and even the resale fashion economy.
Conclusion: What to Remember About the Labubu Craze
The Labubu Craze Among Children shows no signs of slowing, but that doesn’t mean every child needs one to feel included today.
As a parent, explore what makes your child interested—whether it’s the toy itself, the community, or the desire for self-expression.
Labubus can be fun when used with balance, creativity, and mindfulness around budgeting and trend-following behaviors in growing kids.
Whether your child wants one for collection or status, remember that these fads come and go, but values and creativity stay longer.
If you decide to buy a Labubu, choose trusted sellers, avoid fake Lafufus, and help your child navigate trends responsibly.
Explore more parenting trends, toy news, and cultural insights by visiting other stories on this website.